To ensure optimal performance of your marketing video production strategy, YouTube should be used as a key distribution tactic according to YouTube’s ever evolving best practices. Getting found on YouTube will generate leads with the 60% of business executives who would watch an online video before reading text (Forbes Insight Study, Dec 2010). And convert leads into sales from the 40% of people who will visit a company’s website or contact a company via phone after watching a video (eMarketer, Jan 2011). A well-executed YouTube strategy will drive new business opportunities by improving your search algorithm rankings to catapult you ahead of your competition and give you ongoing investment returns to your video production. Consider that,
Now is the perfect time to establish your firm’s YouTube presence and ensure that your content rises above the crowd. MULTIVISION’S YOUTUBE MARKETING SERVICES INCLUDE
With over 14 years of Internet marketing experience, MultVision Digital, helps companies develop video content marketing strategies to increase sales, lead generation, and client loyalty. With a talented and knowledgeable senior staff, MultiVision Digital knows how to turn video content into vast profits. MultiVision Digital’s video content marketing services include concept and budget planning, producing (planning, scripting, storyboarding, talent and editing) and YouTube optimization services.
The title of your video will effect search results and thus the number of views your video gets. Don’t be quick to title your video after your company (unless they are the keywords you are after). Perform some preliminary video keyword research around what your customers would search for. For optimal exposure of your business online video, your title should contain your most important keywords.
Make sure your most important keyword appears in the beginning of your description. These should piggy-back of the Title of your video and textual SEO keywords to produce best video marketing results. Also, make sure to not put too many into the description – 10-15 VSEO keyword phrases are optimal.
Completely list your URL (ex, http://www.yourdomaninname.com) in your keyword-rich description. This will help direct linking and make it easy for viewer to get to your website.
Just like in your Description, list your Tags in coordination with your textual video production SEO strategy. Think about what your customers would search for and then select a handful of highly relevant keyword tags for optimal marketing video production return. Multivision Digital – Online Video Production Company (NJ & NYC) – Corporate video production or small business marketing video production. We’ll help you optimize your New Jersey or New York City online video production.